Lena Rix

for Puma Sportstyle FW17

During the year 2016, I was commissioned to design footwear color and material concepts for Puma's Sportstyle division. I developed visual concepts and tech packs for the SELECT styles and executed the design.

1
Colorblock concept with natural colors

2
Roma ripstop-leather-mix

3
Roma ripstop-leather-mix

4
Rainbow perforated, nappa and suede leather

5
Rainbow perforated, nappa and suede leather

6
Rainbow perforated, nappa and suede leather

7
Clyde colorblock

8
Clyde colorblock

9
Golden specled concept

10
B.O.G. with golden specles

11
B.O.G. with golden specles

12
Frosted concept with waxy and brushed surfaces

13
Disc Blaze in waxed leathers, TPU, neoprene

14
Disc Blaze waxed leathers, TPU, neoprene

15
Disc Blaze speckled leather, TPU, nubuk

16
Disc Blaze speckled leather, TPU, nubuk

17
Disc Blaze

18
Tech-cozy concept, pairing soft surfaced with rubber finishes

19
Disc Blaze in nubuk, mesh, TPU, rubberized leather

20
Disc Blaze in nubuk, mesh, TPU, rubberized leather

21
Disc Blaze

22
Duplex in rubberized leather, suede

23
Duplex in rubberized leather, suede

24
Duplex

25
Jogger in waterrepellant nylon ripstop, suede

26
Jogger

27
Easy Rider in gradient printed mesh, patent leather

28
Easy Rider in gradient printed mesh, patent leather

29
Easy Rider

30
B.O.G. colorblocked leather, perforation details, elastic strap

31
B.O.G. colorblocked leather, perforation details, elastic strap

32
B.O.G. colorblocked leather, perforation details, elastic strap

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