Lena Rix

for Löffler Cycling

Austrian outdoor specialists Löffler commissioned me to design a seasonal cycling collection, as an extension to its permanent product range. The project included creative and color direction, apparel and print design.

1
Löffler AW21 womens mood 1

2
Löffler AW21 cycling womens 1

3
Löffler AW21 mens mood 1

4
Löffler AW21 cycling mens 1

5
Löffler AW21 womens mood 2

6
Löffler AW21 cycling womens 2

7
Löffler AW21 cycling mens mood 2

8
Löffler AW21 cycling mens 2

Back to project index